One day you’re perusing the aisles at your local grocery store for toxin-free products and you see labels like “chemical-free,” “paraben-free,” and “made with natural ingredients.” You stop to pick up the products and unfortunately find out these products still contain toxins that you want to avoid. When brands mislead consumers in this way, they are partaking in what is known as greenwashing or cleanwashing.
For those who seek to avoid animal-cruelty and any products derived from animals, it can be tricky to navigate the different meanings used in marketing. Some products can avoid animal-testing and be labeled as cruelty-free while still containing ingredients derived from animals. This can get sticky when you’re trying to be conscious while shopping! Clean Beauty by Joy is here to set the record straight with these two animal-related labels: Leaping Bunny Certified and Vegan.
We have all probably come across a beauty product that contains Jojoba oil. A lot of moisturizer and shampoo labels include “Jojoba oil” on the front of the bottle. It is widely advertised in the beauty industry. So, is it actually as great as it is popular?
Loose minerals are amongst the most flexible makeup products out there. Their intensity is buildable and simply depends on how much is used and how they are applied. Their loose nature allows them to be extremely versatile. That’s why Clean Beauty by Joy created our own toxin-free version of sparkly loose minerals.
Dry skin is the first mark of true winter weather for me. Every year, it seems like I forget to prepare for the impact the cold weather will have on my skin! As we know, with the cold wind comes dry skin. That’s why Clean Beauty by Joy is providing you with some tips on how to keep your skin hydrated and protected this winter.